Small Can Be Your Beautiful

Small is beautiful.

Small is:
(more) indestructible
responsive
adaptable
resilient
fast
robust

And small need not mean small ambition.

You can aim big and work little.

What's on your big little business plan?

Have a core idea. Keep it simple.
Change, evolve and iterate.
Find growth in change.
Find scale in your connections, collaborations.
Nurture a rich network and treat them well.
Be in touch regularly, often (and usefully).
Remember, not everyone wants your stuff. In fact, very few do.
So delight the few, not the many.
Remember, love is the metric.

ben johnson