Change Is Coming.

Are you for or against?

A friend summed it up in a simple question.

What is the point of you?

Ask this of you and your work and company before it’s asked of you. By then it’ll be too late.

Based on 25+ years experience creating and selling companies working with big (old) companies and small (new) pioneers, we lend tools, energy, support, insight to accelerate your impact. More on Ben here.

We help you do better marketing, sell more effectively, and run and operate your businesses, your endeavours, more powerfully, more simply. We create things. And sell things. And collaborate (which isn’t a management fad).

And we do all this living and believing the Manifesto of Truth! (yep, it’s that important).

- Think small, act small and go quick.

- Remember, people decide emotionally and justify rationally.

- Being for everybody = being for nobody. Polarise. It’s your friend.

- Creatively Destruct : End things often and well, it’s part of nature.

- You’re only as strong as the network you help.

- Ever decreasing effort is the goal. Less is definitely more.

- Create things. Do things. Actions speak louder than words.

- Old ideas are the best. East betters West.

- Improve iteratively. Always and for ever. Like nature.

- Analogue trumps digital.

- Everything is always changing. Uncomfortable and undeniably true.

ben johnson